About |
ABOUT US
We are the leading global providers of real-money gaming product development.
Our Mission
RAISING THE GAME
We are dedicated to providing unrivaled end-to-end game development capability to our clients, while establishing trustworthy, progressive global leadership within our industry.
Guided by a steadfast commitment to ethical and sustainable growth we are redefining the standards of efficiency and creativity through tailored, time-crafted processes – precision built by exceptional talent, deep domain knowledge and unsurpassed expertise.
WHAT WE DO
Our vision is global, our roots are local. We are leading the way to establishing a new identity for the gaming service sector in India and the world – one with a globally trusted reputation for unparalleled standards in gaming service excellence.
By consistently delivering unmatched reliability, quality and innovation through top talent leaning into experience-leveraged expertise, we will achieve our goal. In doing so we empower our clients, our people and our industry in advancing the quality of entertainment.
People are at the heart of our success.
THE EXECUTIVE TEAM

SIDHARTH SWARUP
Chief Executive Officer
SIDHARTH SWARUP – Joint MD
Sidharth is a graduate of the Doon School and St. Stephen’s college in mathematics. He co-founded ISHIR, a full scale software services business in 2000 and moved his full attention to Ingenuity Gaming in 2012, a business focused on the gaming industry.
Currently he is the Chief Executive Officer at Ingenuity Gaming. Sidharth’s responsibilities range from setting overall corporate strategy, corporate culture, business development and setting and execution of long-term goals of the business. He possesses strong management skills that develop leadership, promotes creativity, openness and superior culture in the organization.
He has led Ingenuity to be the leading service provider in the global Land-based and online/mobile gambling industry, helping some of the largest companies with IP Creation, Game Development, Testing for regulated markets and in addition setting up managed teams in India to help with their technical needs. Sidharth is an avid reader, TEDx speaker, takes health and wellness seriously, loves deep philosophical conversations and equally loves to dedicate time for his 3 children over his large library of board games.
He also serves on the board of advisors for Swarup Vegetable Products, Media Run Search, Carmichael holdings and is a member of YPO.

ANANT SWARUP
MD & Chief Commercial Officer
ANANT SWARUP – Joint MD
In 2005, Anant founded Media Run Digital in London, a venture he successfully managed for a decade until its merger with the Big Group in 2014. Media Run excelled in premium customer acquisition, particularly in the Retail and Property sectors.
Upon joining Ingenuity in 2014, Anant assumed the responsibility of scaling up the business, ensuring top-notch customer service, and facilitating global delivery.
As a leader, he spearheads the growth of operations, emphasizing the preservation of the company’s culture and the deepening of domain knowledge and expertise.
An avid reader and a competitive swimmer he plays a pivotal role in the community sports club. He is an alumnus of the esteemed Doon School and holds an MSc in business systems from Citi University, London. Anant is actively engaged on the board of SVP, Mediarun and is an active member of EO Delhi.

ATUL BALI
Board Advisor
ATUL BALI – Board Advisor
Atul Bali leads the Ingenuity advisory board. He also serves as the Chairman of Instant Win Gaming, The Football Pools and the advisory board of Fincore Ltd. In addition he is the Lead Independent Director of Everi Holdings Inc (NYSE: EVRI) and Non-Executive Director of Rainbow Rare Earths plc (LSE:RRE). Previously he has served as the Chair of Meridianbet, Deputy Chair of Gaming Realms plc and Senior Advisor to Novomatic, following an executive career including divisional CEO roles with Real Networks, Aristocrat and GTECH (now IGT) and leading an investment firm.
Atul holds an honours degree in Law & Economics and is a Fellow of the ICAEW having qualified with KPMG in the UK. He also serves on the Board of Trustees of the Bush School, Seattle where he is currently Treasurer and Chair of the Finance Committee.

PAUL KIRUVANAYAGAM
Chief Technology Officer
PAUL KIRUVANAYAGAM – Chief Technology Officer
Paul Kiruvanayagam joins Ingenuity as Chief Technology Officer (CTO), bringing with him almost 30 years of experience in technology, development, consultancy, and leadership. With almost 2 decades dedicated to the iGaming industry, Paul is a seasoned expert in leveraging technology to drive innovation and operational excellence.
Having spent more than 10 years working on large scale consultancy and investment banking projects for the likes of Arm, Ocado, CitiGroup and UBS he joined OpenBet in 2007 leading the casino platform team. Paul played a pivotal role in the evolution of both the platform and company through the acquisitions by NYX and Scientific Games leading and transforming the iGaming technology team into what it is today – Light & Wonder.
Paul is an active member of his community serving as a School Governor at a local Christian school and responsible for Health & Safety and cyber-security. He is also part of the men’s leadership group at his church who serve the local community and organize events aimed at supporting men.
As CTO of Ingenuity, Paul aims to drive the company’s technological vision, ensuring the delivery of innovative, secure, and customer-centric solutions. He is committed to enhancing Ingenuity’s competitive edge by leveraging cutting-edge technologies and fostering a culture of continuous improvement and collaboration.

TERRY HOLLINGSHEAD
Commercial Director
TERRY HOLLINGSHEAD – Commercial Director
Terry Hollingshead joined Ingenuity in February 2024 as our Commercial Director. He has over 13 years of experience within the iGaming industry across a multitude of roles within Marketing & Commercial divisions. He started his journey as an Affiliate Manager in 2011 with Gamesys before joining Playtech as Head of Marketing in 2014, he then joined Buzz Bingo in 2017 as Head of Digital Marketing where he helped them launch and grow their dot com site to become one of the biggest bingo sites in the UK. In his most recent role at Begame Digital Ltd as Chief Marketing & Commercial Officer, he has led the business to an 8x growth over a nearly 4-year period.
As a father of young twin boys most of Terry’s time is taken up with various kids clubs, however when he does have some spare time he is a keen golfer, even if by his own admission he isn’t very good. He also loves most sports, especially football where he closely follows Queens Park Rangers.

ABISHEK SAWHNY
Chief Financial Officer
ABISHEK SAWHNY – Chief Financial Officer
Abishek is responsible for ensuring that Ingenuity makes all its decisions based on requisite information being available.
He is the gatekeeper for our EBITDA, provides strategic thinking and ensures that our MIS is accurate, reliable and relevant to not just represent the past, but help make decisions for the future.
Abishek comes with over 32 years of experience spread between the UK, US and India. Abishek has worked at the largest consulting firms where he has established processes for Microsoft in India and helped develop Toyota’s India entry strategy, been an entrepreneur as a B2B incubator, has bought, sold and been the CEO of a medical device manufacturer in US, CFO of companies in Analytics, Medical Devices manufacturing, biological regeneration of water bodies, foodgrain, garments etc He also brings with him a wealth of M&A experience.

VISHAL VOHRA
Chief Delivery Officer
VISHAL VOHRA – Chief Delivery Officer
Vishal Vohra has joined Ingenuity as Chief Delivery Officer – iGaming. A seasoned gaming executive and global thought leader, Vishal brings over 20 years of leadership experience in the tech & gambling industry. He has held key roles at leading companies such as Aristocrat Leisure Limited and Light & Wonder, where he spearheaded large-scale delivery programs and strategic initiatives.
At Aristocrat, he led the social gaming business, delivering slot content at scale across five social casino apps that collectively generated more than USD 800 million in revenue. At SciPlay (a Light & Wonder company), he established a fully integrated gaming studio and played a pivotal role in expanding SciPlay India operations.
With a strong track record of collaborating with both product- and service-based organizations, Vishal is focused on scaling Ingenuity’s iGaming operations to become the go-to partner for leading industry players.
Outside of work, Vishal is an avid gamer who enjoys casual and social casino games.

BHAWNA CHOUDHARY
Chief Human Resource Officer
BHAWNA CHOUDHARY – Chief Human Resource Officer
Bhawna joins Ingenuity as Chief Human resource officer. She is a seasoned HR leader with over 24 years of experience spanning FMCG, Retail, Healthcare, Digital Media and Consumer Tech start-ups . She is passionate about shaping future-ready organizations and nurturing the next generation of leaders.
Having held senior roles at RJ Corp, Amway Enterprises, ABP Media and startups like TeaXpress, she has partnered with CEOs/ promoters and boards to drive business expansion and growth. She has successfully led large-scale business transformations and global HR initiatives. She believes that true innovation comes from building inclusive, high-performing cultures where talent thrives. As a strategic advisor and certified coach, she is committed to driving growth through people—developing strong leadership pipelines, championing diversity, and enabling scalable business expansion. Her vision is to align people strategy with business ambition, empowering organizations to unlock their full potential.
She has been instrumental in designing and implementing a robust Learning & Development vertical that equips talent with evolving skills, ensures leadership readiness, and drives career growth. By embedding agile frameworks and a performance-driven culture, she enables IG to remain adaptive, resilient, and future-ready—accelerating both business impact and sustainable growth.

RADU EFREMESCU
Head of Game Design
RADU EFREMESCU – Head of Game Design
With over 15 years of game design experience spanning both the online and land-based sectors, Radu Efremescu brings a wealth of expertise to his role as Head of Game Design. He has been a driving force behind successful titles for industry giants like Betfair, Yggdrasil, Pokerstars and Novomatic. His impressive track record includes designing “Stars Genie,” a game that generated over €2.5 million in GGR for PokerStars.
Radu is passionate about exploring new game concepts and is deeply committed to mentoring the next wave of design talent. He believes that the key to innovation lies in building a strong, collaborative team culture. As a leader, Radu is dedicated to fostering innovation by growing a team of highly dedicated and talented designers. His vision is to create an environment where creativity thrives, empowering his team to develop the next generation of hit games.
Outside of the digital world, Radu is an avid fisherman and cook, and he channels his design skills into creating custom board for with his 9-year-old son, blending his professional passion with family life.

KHUSHPAL SHARMA
Head of Creative
KHUSHPAL SHARMA – Head of Creative
Since joining the company at its inception, Khushpal has led the growth of Ingenuity’s Creative Studio. Khushpal has led and directed some of the most exciting game concepts for both land-based and online games.
Khushpal is an excellent team builder – fun, fast, and highly effective is the mantra he promotes as a mentor.His experience has allowed him to refine the creative process and is admired for producing impressive volumes of work with a minimal amount of resources.
Efficiency, creativity and zero-waste, his pillars in which he invests in his work, reflects his core beliefs and personality.
We offer purposefully designed workspaces that inspire creativity, enhance productivity, and prioritize the well-being of our team.